People ~ Dahmian Ramsammy
Haylen Bright
Ashley Simonson
Diana Salas
Jon Leclaire
Blake Taylor
Choices ~ Career Development
Languages
Choir
FACS
Gym
Monday, November 22, 2010
Friday, November 12, 2010
Truman Show Paper
In the words of Christof, “we accept the reality of the world with which we are presented.” Truman Burbank lives in world of extreme borders, zero crime and kind neighbors. He doesn’t know any different. The Truman Show is movie well beyond it’s time. The movie contained interesting camera angles, music and symbolism to get its message across. The Truman Show has impacted mass media today in a sense that it is almost foreshadowing. It is because of these qualities that I thoroughly enjoyed the movie.
The movie does an excellent job of using camera angles, music, and symbolism to get across a message. Since Truman has no idea that he is on a reality television show, Christof had to use a variety of hidden cameras to follow Truman’s life. Each camera captures a different part of Truman’s day. There are multiple button cameras placed on common people Truman encounters through his day. This angle allows the audience to connect first hand to the scene. Another hidden camera is in the dashboard of his car. Through this angle you watch Truman begin his day, every day. It shows how similar and perhaps boring Truman’s days really are. As you watch Truman’s life, there are also a wide range of, well, wide shots. These shots allow you to view the structure and protection set in Truman’s life. Not only does the movie do a spectacular job in camera angles, but music as well. As in any movie, music help sets the mood in a particular scene. At the end of the movie when Truman is on the steps, the music portrays a sort of… revelation occurring. Another scene that musically stands out is when Truman is travelling to work. The music is an upbeat horn section. It just sets the mood that the day is new. The movie also has a couple symbols that I found interesting. Christof is the creator of the whole reality show. If you separate his name it looks like “Christ of.” It’s a play on of Christ, who biblically is the creator of man and the whole world. Another symbol is Truman himself. His name is pronounced just like “True Man.” Christof was trying to show how a true man goes on living a normal life through his show.
The Truman Show has had an effect on even today’s mass media. The movie can suggest that reality, and reality television isn’t real at all. Recently, almost every station on television has caught onto to the reality show trend. Thinking about it though, you can’t really be sure what is reality and what is acting or exaggerated. Nothing may be true, everything may be real, or bits and pieces could be true. I also think there is an underlying message of what reality television is doing to the “stars.” What people do just to get attention is degrading. In a way, people are selling themselves just for television. The difference is Truman had no idea his life was being documented, while today most people do. I don’t think I would watch The Truman Show if it were real. I feel like it’s wrong to have a man believe something entirely false. He was trapped, and he had no idea what was happening to him. Basically, his whole life was a lie. I also, would not take part in acting in it. I just think it would be wrong.
Overall, I really enjoyed watching this movie. I thought it was a really unique idea, and I think it’s amazing how far ahead of its time the movie was. The hidden cameras made it all seem like a reality show, and when they showed people in “real life,” that just added to the realness of the movie. There are a few things I would do different though. I would have made the movie slower, show more of Truman’s life growing up. I would add more flashbacks of his younger years. I also would have left a little less mystery to the ending. I enjoyed the mystery, but I see how people would like to know more. Other those small things, I think the movie was very well done and different than anything I’ve seen before.
The Truman Show used interesting camera angles, music and symbolism for its audience to receive the message. It has also impacted the latest of mess media. If it weren’t for these things, I don’t think I would have enjoyed the movie so much. Christof wanted to present a man with a pure life. He gave him a world with no evil, or crime or wrong doing. In doing so, he lead Truman Burbank to believe in a perfect, unrealistic, fake world.
Wednesday, November 3, 2010
Tuesday, October 26, 2010
Advertising
Commercial #1
What is the company?
Sony Playstation 2.
Who is the target audience: message for the company?
Video Gamers, Teenagers, Male
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Action, humor.
How were camera shots and editing used to enhance the message?
Close ups. Quick cuts.
What is the slogan/
"Live in your world. Play in ours."
Was the message effective? Why or why not?
Yes, for the gamers.
Commercial #2
What is the company?
Budwieser.
Who is the target audience:
Anyone over 21.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Close ups. Long shots. Instant replay.
What is the slogan/message for the company?
Just Budwieser.
Was the message effective? Why or why not?
Yes.
Commercial #3
What is the company?
Crysler Crossfire.
Who is the target audience:
Women drivers.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, action.
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
"Drive & Love"
Was the message effective? Why or why not?
Yes.
Commercial #4
What is the company?
Pepsi.
Who is the target audience:
Pepsi drinkers. 20-50 year olds.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Long shots. Dreams. Close ups.
What is the slogan/message for the company?
"It's a twist on a great things."
Was the message effective? Why or why not?
No.
Commercial #5
What is the company?
FedEx.
Who is the target audience:Adults who send packages.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Flashbacks.
What is the slogan/message for the company?
Just FedEx.
Was the message effective? Why or why not?
Yes.
Commercial #6
What is the company?
Dodge.
Who is the target audience:
Males.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, human interest.
How were camera shots and editing used to enhance the message?
Looking through window. Rough, shaky.
What is the slogan/message for the company?
"Grab life by the horns."
Was the message effective? Why or why not?
Yes.
Commercial #7
What is the company?
Gatorade.
Who is the target audience:
Athletes, basketball players.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Action, humor.
How were camera shots and editing used to enhance the message?
Dark and epic.
What is the slogan/message for the company?
"Is it in you?"
Was the message effective? Why or why not?
Yes.
Commercial #8
What is the company?
Sportscenter.
Who is the target audience:
People that watch sportscenter, males.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Frantic shots. Close ups.
What is the slogan/message for the company?
"This is sportscenter."
Was the message effective? Why or why not?
Yes.
Commerical #9
What is the company?
H&R Block.
Who is the target audience:
Adults.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Close ups. Long shots. Quick cuts.
What is the slogan/message for the company?
"Double Check."
Was the message effective? Why or why not?
Yes.
Commercial #10
What is the company?
Bud Light.
Who is the target audience:
21 and over.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Long shots. Close ups.
What is the slogan/message for the company?
"Make it a bud light."
Was the message effective? Why or why not?
Yes.
Close ups. Black and white.
What is the company?
Sony Playstation 2.
Who is the target audience: message for the company?
Video Gamers, Teenagers, Male
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Action, humor.
How were camera shots and editing used to enhance the message?
Close ups. Quick cuts.
What is the slogan/
"Live in your world. Play in ours."
Was the message effective? Why or why not?
Yes, for the gamers.
Commercial #2
What is the company?
Budwieser.
Who is the target audience:
Anyone over 21.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Close ups. Long shots. Instant replay.
What is the slogan/message for the company?
Just Budwieser.
Was the message effective? Why or why not?
Yes.
Commercial #3
What is the company?
Crysler Crossfire.
Who is the target audience:
Women drivers.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, action.
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
"Drive & Love"
Was the message effective? Why or why not?
Yes.
Commercial #4
What is the company?
Pepsi.
Who is the target audience:
Pepsi drinkers. 20-50 year olds.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Long shots. Dreams. Close ups.
What is the slogan/message for the company?
"It's a twist on a great things."
Was the message effective? Why or why not?
No.
Commercial #5
What is the company?
FedEx.
Who is the target audience:Adults who send packages.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Flashbacks.
What is the slogan/message for the company?
Just FedEx.
Was the message effective? Why or why not?
Yes.
Commercial #6
What is the company?
Dodge.
Who is the target audience:
Males.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, human interest.
How were camera shots and editing used to enhance the message?
Looking through window. Rough, shaky.
What is the slogan/message for the company?
"Grab life by the horns."
Was the message effective? Why or why not?
Yes.
Commercial #7
What is the company?
Gatorade.
Who is the target audience:
Athletes, basketball players.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Action, humor.
How were camera shots and editing used to enhance the message?
Dark and epic.
What is the slogan/message for the company?
"Is it in you?"
Was the message effective? Why or why not?
Yes.
Commercial #8
What is the company?
Sportscenter.
Who is the target audience:
People that watch sportscenter, males.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Frantic shots. Close ups.
What is the slogan/message for the company?
"This is sportscenter."
Was the message effective? Why or why not?
Yes.
Commerical #9
What is the company?
H&R Block.
Who is the target audience:
Adults.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Close ups. Long shots. Quick cuts.
What is the slogan/message for the company?
"Double Check."
Was the message effective? Why or why not?
Yes.
Commercial #10
What is the company?
Bud Light.
Who is the target audience:
21 and over.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
Long shots. Close ups.
What is the slogan/message for the company?
"Make it a bud light."
Was the message effective? Why or why not?
Yes.
Close ups. Black and white.
Monday, October 18, 2010
Monday, October 4, 2010
Camera Notes
INTERVIEWING:
• What seven items should you bring with you when you are shooting an interview?
(Clocks Tick Tock Making Heads Pound Loudly)
Camera
Tape (saving device.)
Tripod
Microphone
Headphones
Power
Light Source
• Shooting into a light source = Silhouette.
Button to adjust = Backlight button. Putting light on foreground.
• Where do you want your light source?
Behind the camera.
• On what object should you focus the camera?
Person's nose.
• No tripod= BAD
• Date and Time= Permanent. Bad. Never.
• What's the difference between SP/EP?
Standard Play- Amount of time on a tape normally.
Extended Play- Records more, lower quality.
• Camera shoots in SP.
• Pre-Roll: 3-5 seconds before you start your interview to not cut anything off.
• Post-Roll: 3-5 seconds after you finish your interview to not cut anything off.
CAMERA SHOTS:
***BACKGROUND: DYNAMIC: Has some depth, not plain. Interviewee is at least 6-8 feet from wall.
• 1 Shot: Middle chest to above the head.
• 1 Shot with graphic: 1 shot with room left for a graphic.
• 2 Shot: 2 people framed. Only with anchors, never for an interview.
• CU - Close Up.
• MS - Medium Shot.
• LS - Large Shot.
• ECU - Extreme Close Up.
• Rule of thirds - Put item of interest where the invisible horizontal and vertical lines intersect.
CAMERA MOVEMENTS:
• Tilt - Moving camera lense higher or lower. Used to make some appear smaller or bigger, to follow movement/action.
• Pan - Moving left and right. Used to follow movementaction.
• Zoom - Getting closer or farther away from your subject matter. (changing focal length.) Used for series of shots.
• Dolly - Physically moving the camera on wheels. Used to follow action.
LIGHTS
• Key - The bright light that shines on the subject. (Provides most light.) About a 45 degree angle from subject.
• Fill - Fills in the shadows.
• Back - Comes from behind the subject. Seperates subject matter from the background. Point back towards key light.
MICROPHONES:
• Unidirectional - Picks audio up from one direction.
• Omnidirectional - Picks up audio from all directions.
• Cardiod - Heart shaped. Picks up most audio from one direction. Has more width. (Like most microphones in the studio)
• Lav/Lapel Microphone - Clip onto a shirt.
• Boom Microphone - On a pole that can be dropped into an area to pick up sound. (Unidirectional)
• What seven items should you bring with you when you are shooting an interview?
(Clocks Tick Tock Making Heads Pound Loudly)
Camera
Tape (saving device.)
Tripod
Microphone
Headphones
Power
Light Source
• Shooting into a light source = Silhouette.
Button to adjust = Backlight button. Putting light on foreground.
• Where do you want your light source?
Behind the camera.
• On what object should you focus the camera?
Person's nose.
• No tripod= BAD
• Date and Time= Permanent. Bad. Never.
• What's the difference between SP/EP?
Standard Play- Amount of time on a tape normally.
Extended Play- Records more, lower quality.
• Camera shoots in SP.
• Pre-Roll: 3-5 seconds before you start your interview to not cut anything off.
• Post-Roll: 3-5 seconds after you finish your interview to not cut anything off.
CAMERA SHOTS:
***BACKGROUND: DYNAMIC: Has some depth, not plain. Interviewee is at least 6-8 feet from wall.
• 1 Shot: Middle chest to above the head.
• 1 Shot with graphic: 1 shot with room left for a graphic.
• 2 Shot: 2 people framed. Only with anchors, never for an interview.
• CU - Close Up.
• MS - Medium Shot.
• LS - Large Shot.
• ECU - Extreme Close Up.
• Rule of thirds - Put item of interest where the invisible horizontal and vertical lines intersect.
CAMERA MOVEMENTS:
• Tilt - Moving camera lense higher or lower. Used to make some appear smaller or bigger, to follow movement/action.
• Pan - Moving left and right. Used to follow movementaction.
• Zoom - Getting closer or farther away from your subject matter. (changing focal length.) Used for series of shots.
• Dolly - Physically moving the camera on wheels. Used to follow action.
LIGHTS
• Key - The bright light that shines on the subject. (Provides most light.) About a 45 degree angle from subject.
• Fill - Fills in the shadows.
• Back - Comes from behind the subject. Seperates subject matter from the background. Point back towards key light.
MICROPHONES:
• Unidirectional - Picks audio up from one direction.
• Omnidirectional - Picks up audio from all directions.
• Cardiod - Heart shaped. Picks up most audio from one direction. Has more width. (Like most microphones in the studio)
• Lav/Lapel Microphone - Clip onto a shirt.
• Boom Microphone - On a pole that can be dropped into an area to pick up sound. (Unidirectional)
Tuesday, September 28, 2010
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